电子商务企业的管理创新
2008/11/1 来源:中国经济与管理科学 作者:燕学博 陈乃源


  摘要:在世界经济一体化、信息网络化的今天,创新能力成为决定企业核心竞争能力最重要的因素。企业在实施电子商务过程中,尤其要重视管理创新与电子商务相适应,电子商务与管理创新是相辅相成的,一方面,企业运用电子商务将更有力地促进管理创新的进行;另一方面,企业全面实行管理创新将更好地推动电子商务的应用和发展。基于具体的调研与实践,我们认为,企业在运用电子商务进行管理创新的过程之中,要在管理理念、组织机构、供应链、客户关系、库存、财务、人力资源等多方面进行管理的创新,以使电子商务企业在发展过程更具备竞争力,从而推动企业自身的持续发展。
  关键词:电子商务 企业管理 创新
  
  Management innovation in the e-commerce enterprise
  Yan Xuebo Chen Naiyuan
  Abstract:At present,with global economy and information network,the ability of innovation becomes the most significant factor of deciding for enterprise central competition.Enterprises should focus on adapting management innovation to e-commerce in the operation of e-commerce.E-commerce is the counterpart of management innovation.On one side,enterprises make use of e-commerce to accelerate management innovation effectively.On the other side,enterprises carry out management innovation fully in order to push e-commerce application and development.On the basis of concrete investigation and practice,in our view,in the course of making use of e-commerce to accelerate management innovation,enterprises should carry out management innovation on the aspect of management philosophy,institutional framework,supply chain,customer relationship,inventory,finance,human resource and so on.Therefore,e-commerce enterprises have more competitive power in the development,so that it can push enterprises’ continual development.
  Keywords:E-commerce Enterprise management Innovation
  【中图分类号】F270【文献标识码】B 【文章编号】1009-9646(2008)11-0026-03
  
  电子商务,就是通过网络进行生产、营销、销售和流通活动,它不仅指基于......点击查阅全文......↓